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About Tru2u

Welcome to Tru2u Glamour

For over 40 years, beauty has been more than a profession—it’s been my passion.

My journey began as a beauty therapist, helping women feel confident in their skin through professional treatments, personalised skincare advice, and genuine care. Over the years, I learned that beautiful skin isn’t about having countless products—it’s about using the right products, understanding your skin, and creating simple routines that deliver real results.

That philosophy became the foundation of Tru2u Glamour.

Today, Tru2u has evolved into two unique collections:

Tru2u Skincare

Our premium skincare collection features carefully selected Australian-made and internationally sourced products designed to nourish, restore, and support healthy-looking skin. Every product is chosen for its quality, effectiveness, and ability to help you achieve radiant, confident skin.

Tru2uGlamour

Tru2u Glamour brings together a thoughtfully curated collection of beauty, wellness, home fragrance, gifts, baby essentials, jewellery, lifestyle accessories, and self-care products. It’s your destination for discovering beautiful products for yourself or someone special.

Our Promise

We believe everyone deserves access to high-quality products without paying luxury prices.

Every product we stock is carefully selected with quality, value, and customer satisfaction in mind. Whether you’re searching for effective skincare, the perfect gift, or beautiful lifestyle products, we aim to make shopping simple, enjoyable, and inspiring.

Why Shop With Us?

  • Over 40 years of professional beauty industry experience
  • Carefully curated premium skincare and lifestyle collections
  • Australian-made favourites alongside trusted international brands
  • Friendly, personalised customer service
  • Secure online shopping
  • Fast Australia-wide delivery
  • Rewards for our valued customers

More Than a Store

At Tru2u Glamour, we believe self-care is about feeling confident, embracing who you are, and enjoying life’s little luxuries.

Whether you’re beginning a new skincare journey, shopping for the perfect gift, or treating yourself to something special, we’re here to help you discover products you’ll truly love.

Thank you for supporting our small Australian business.

We look forward to welcoming you to the Tru2u family.

Michelle Bates
Founder
Tru2u Skincare & Tru2uGlamour